Creative services
Research
This form is to be used for all general requests of the Creative Services department.
SUBMIT REQUEST
This form is to be used for all general requests of the Research department.
Use this form if you need: A data set, demographics, labor analytics, mapping, market information/narrative, zoning overview, etc.
Request Menu
The Boston Creative Services and Research teams are pleased to present our newest methodology for requesting deliverables across the Boston office. Powered by Smartsheet, this system will grant complete visibility, transparency, and project tracking throughout the entire creative services and research workflow process.
Use this form if you need: New listing materials, extensive revisions to existing projects, new business pitches/proposals, RFP, broker positioning pieces, events, open houses, press releases, video, websites, etc.
Creative Manager +1 617 330 8146 tiffany.capoccia@colliers.com
Tiffany Capoccia
Christina provides marketing support for Urban, Life Science, North, and Central/128 Leasing teams. She partners with Producers and Client Services Team members to provide best-in-class property marketing services and high-quality business development proposals.
Tiffany provides creative leadership and direction on design, layout, and production of materials across the Boston office. She also partners with the Debt & Equity Capital Markets platform to create custom, high-quality materials.
Kristen is a key member of the Northeast Strategic Projects Team, providing content strategy and proposal development oversight to the Northeast region, including Boston, Tri-State, and DC offices.
Graphic Designer +1 617 330 8072 taylor.duffy@colliers.com
Taylor Duffy
Senior Marketing Specialist +1 617 330 8155 caroline.fallon@colliers.com
Caroline Fallon
Graphic Designer +1 617 330 8153 brian.vennard@colliers.com
Caroline provides marketing support for the Life Science, North, Urban, & Central/128 Leasing team. She partners with Producers and Client Services team members to provide best-in-class property marketing services and high-quality business development proposals.
Taylor provides graphic design support for the Investment Sales and Multifamily Capital Markets teams. She partners with Producers and Client Services team members to create and design high-quality marketing materials.
Brian Vennard
Brian provides graphic design support for the Leasing Department. He partners with Producers and Client Services team members to create and design high-quality marketing materials.
Director of Research +1 617 330 8148 jeffrey.myers@colliers.com
Jeff Myers
Jeff leads the Boston office's research department, collaborating with advisors across all service lines to develop research narrative and materials to best inform clients about marketplace conditions.
Creative Services Request Menu
*Requires Marketing Manager approval
Advertising
A print or digital ad for property marketing, team positioning, or recent award.*
Aerial/Map
Custom aerial or map with highlighted amenities, developments, tenants, etc.
Board(s)
Boards for on-site property marketing.
BOV
A simple Broker Opinion of Value - this will just include property information and the valuation.
Branding/Logo
Creation of a custom logo or brand for a property or approved team campaign.*
E-Blast
Creation of an email marketing campaign outside of property marketing.
Events (Webinar, In-Person, etc.)
Planning a client event, industry event, webinar, etc.
Floor Plans
Creation of custom floor plans for flyer.
Marketing Campaign - Colliers
A campaign (Capital Markets or Leasing) that follows Colliers brand standards.
Marketing Campaign - Custom
A campaign (Capital Markets or Leasing) that includes custom branding (logo, colors, etc.)
Marketing Campaign - Semi-Custom
A campaign (Capital Markets or Leasing) that combines elements of Custom & Colliers options (e.g., Colliers colors with custom logo)
Marketing Campaign - Sublease
A Leasing campaign that is marketing a sublease within a building. Follows Colliers brand standards, unless approved by Mktg Mgr.
Marketing Campaign Edits
For existing or old marketing materials that require significant updates or edits.
Marketing Plan/Budget
Development of a marketing plan for the sale or lease of a property.
Open House
Planning an open house related to a specific property.
Pitch/Proposal
Developing a proposal for real estate services. Follows Colliers brand standards unless approved by Marketing Manager.
Presentation - Client
Presentation for client that includes market overview, team experience, and other elements targeted to a specific client's needs.
Presentation - Market Overview
Presentation that provides an overview of the market
Presentation - Speaking Engagement
Presentation for a speaking engagement. Creative Services and Research will work in coordination with Speaker to create.
Press Release/Strategy
Postcard
Creation of mailable postcard to a list of pre-selected clients. Team MUST have client list created prior to request.
RFP (Request for Proposal)
Business document that announces a project and solicits a bid from qualified firms. This would be considered a more formal pitch.
Signage
Creation of external signage for property listing
Social Media
Creation of social media image (tombstone, announcement, awards, narrative, etc.)
Team Brochure
Creation of team or service specific brochure that markets products or services, capabilities, case studies, etc.
Template
Design a print or digital collateral that follows Colliers brand standards
Video (Property, Brand, etc.)
Creation of a video for property marketing, department/team positioning, etc. MUST specify targeted budget in description
Website
Creation of property listing website.
Creation of press release or press strategy for recent transaction, market narrative, or team overview. Transaction PR must coincide with Ring the Bell requirements.
Boston Creative services & Research Team
Boston Request Form Page
Research Request Menu
Custom Graph/Table
Creation of a custom graph or table based on pre-determined data sets.
Data Collection
Compiling data from various sources based on a set of specific requests.
Demographics
Compiling demographic information to highlight a specific geographical area.
Labor Analytics
Pulling labor information for a specific geographical area.
Mapping (Drive Times/ESRI/etc.)
Creation of specific map based on pre-determined needs. May require National GIS support.
Market Information/Narrative
Develop a narrative on specific market and/or asset type to complement marketing collateral or meeting.
Media/Interview
Request for research-based intel on market conditions.
Ownership/Contact Information
Pulling information on specific contacts.
Zoning Overview
Overview of specific zoning as it relates to site(s), including by-right, special-permit, and specific regulations associated with Zoning.
Market Report - Custom
Creation of a specific market report. This will follow Viewpoint layout and requires Director of Research approval.
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Research Analyst +1 617 330 8198 kelly.doonan@colliers.com
Kelly Doonan
Kelly provides research support for the Boston office. She partners with Producers and the Creative services team to develop materials that inform clients about the marketplace.
Marketing Specialist +1 617 330 8026 hannah.mccarthy@colliers.com
Hannah McCarthy
Hannah provides marketing support for the Southwest Leasing team. She partners with Producers and Client Services team members to provide best-in-class property marketing services and high-quality business development proposals.
bOSTON Request forms
Marketing
General
Requests
This form is to be used for all general requests of the Marketing department.
This form is to be used for all general requests of the research department.
Use this form if you need: Comparables, Competitive Set, Property/Ownership Info, Contact List, Statistics/Graphs, Market Reports, Tenants in Market, Development Pipeline, Case Study, Labor Info, Multifamily Data, Retail Data, Market Data, Database Updates, Custom Projects.
Main Menu
This form is used to schedule access to the 360 camera. If you need direction or have questions, please contact Chris Yuen.
Virtual Tour
Marketing Menu
Using the forms below, please submit any and all requests for Marketing and Research teams. Please direct any questions about these forms to Maggie Collins: maggie.collins@colliers.com
Use this form if you need: Property marketing collateral, new business pitches/proposals, broker positioning pieces, email campaigns, event planning, advertising, presentations, social media, website, etc.
bOSTON mARKETING Menu
Presentation for a speaking engagement. Marketing and Research will work in coordination with Speaker to create.
Creation of press release or press strategy for recent transaction (must coincide with Ring the Bell guidelines), market narrative, or team overview.
*Must be approved by Marketing Manager
Creation of mailable postcard to a list of pre-selected clients. Team MUST have client list created prior to request.*
Business document that announces a project and solicits a bid from qualified contractors. This would be considered a more formal pitch.
bOSTON Research Menu
Boston Team